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Steven Bartlett

Steven Bartlett joined the Den in Series 19 and became the youngest ever Dragon at just 28 years old.

Steven is a British Entrepreneur, speaker, investor, author and the host of UK's No.1 podcast The Diary of a CEO - an unfiltered journey into the remarkable stories and untold dimensions of the world’s most influential people, experts and thinkers. Episodes of his podcast are available to watch on Βι¶ΉΤΌΕΔ iPlayer.

Steven is an accomplished investor in the health and wellness space with notable investments including Huel – one of the UK’s fastest growing e-commerce companies internationally (2021), Zoe - the personalised nutrition programme created by the world’s top scientists, and wearable technology brand WHOOP. Steven's other investments focus on blockchain technologies, biotech, space, Web 3 and social media.

Known for his innovative and disruptive approach to social media marketing, Steven co-founded Flight Story – a marketing and communications company that works with leading brands. He has also launched his own private equity fund, Flight Fund, to accelerate the next generation of European unicorns.

Steven co-founded thirdweb - a software platform, backed by Shopify and Coinbase, that makes it easy to build web3 applications.

In 2023, Steven released his #1 Sunday Times best-selling book, “The Diary of a CEO: The 33 Laws of Business and Life”.

Steven is particularly focused on inspiring a new generation of entrepreneurs and creators from a BAME background and much of his work after winning the "British Black Entrepreneur of the year” award in 2018 has focused on disadvantaged schools and communities.

He has partnered with His Majesty's Prison Service to distribute The Diary of a CEO podcast via their in-cell technology to educate and inspire young adults.

Steven has been listed on the Powerlist, which captures the most influential Black Britons and aims to celebrate the achievements of the most influential people of African, African Caribbean and African American heritage in the UK.

In 2023 Steven became an Advocate for Prince William's charity, Βι¶ΉΤΌΕΔwards, spotlighting the positive role and impact businesses can have in demonstrating the possibility of ending homelessness in the UK.

Steven’s audience includes young aspiring entrepreneurs, creators, business leaders and high net-worth individuals.

Total pledged to invest in the Den – almost £2m.

Investments include:

  • The Cheese Geek (S19, cheese subscription service)
  • Russell and Atwell (S19, fresh chocolates)
  • Botanycl (S20, plant based skin supplement)
  • Perfect Ted (S20, Matcha energy drink)