Sexual and gender-based violence is widespread in Zambia. In most cases, perpetrators are current or former husbands and partners, and even though so many women experience violence, they are more likely than men to think that husbands are justified in hitting their wives.
In partnership with World Vision, Norwegian Church Aid and Lifeline/Childline Zambia, we’re implementing a multi-year project to try to reduce sexual and gender-based violence in the two Zambian provinces with the highest recorded prevalence: Northern and Luapala.
We’re supporting three ‘hub’ radio stations to produce a weekly youth radio magazine show called Natwampane Tulande (‘Coming Together’ in Bemba) which aims to unite young people and their communities to help stop sexual and gender-based violence. The show is broadcast by a further ten stations throughout the provinces.
The show’s design is underpinned by formative research we conducted in 2019 which revealed a tightly knit web of social norms that creates inequality between men and women – on issues including education, decision-making and sexual rights.
Featuring the voices of women, their partners, survivors of violence, and traditional and religious leaders, the show engages listeners in an open discussion about women’s rights, and challenges community attitudes that have led to the acceptance of violence against women. And it provides vital information to connect listeners with psycho-social counselling and new local advice centres, supported by the wider project.
To complement the radio show, we’re also producing high-quality digital content and outreach events so that these important community discussions continue online and in-person.
Project information
| Project name | Natwampane Tulande |
| Funder | EU |
| Dates | 2019-ongoing |
| Themes | Gender equality |
| Outputs | Radio and digital content, capacity strengthening, outreach events |
| Broadcast partners |
Northern province: Radio Mano (Hub station 1) - Liberty Radio, Lwansase Radio, Lubuto Radio. Kasama Radio (Hub Station 2) - Lutanda Radio, Walama Radio, Luswepo. Luapula Province: KFM Radio (Hub station) - Yangeni Radio, Tuta Radio, Luapula Radio, Bangwela Radio |
Our projects in Zambia
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Communities coming together to tackle gender-based violence in northern Zambia
We’re supporting local radio stations in northern Zambia to produce shows that improve understanding of, and discussion around, gender equality – with the aim of shifting norms around sexual and gender-based violence. -
Strengthening community radio in Zambia
Â鶹ԼÅÄ Media Action aims to strengthen the professionalism and sustainability of community and independent radio stations in Zambia through expert training. -
Ishiwi - giving young people a voice in Zambia
A youth-led initiative combining discussion and media to help address the priorities of young people and help them to participate in local and national decision-making processes in Zambia. -
Let’s talk about sex: improving sexual health for young people in Zambia
How a youth-led TV and radio show is helping young people in Zambia talk about sex, STIs and how to prevent HIV and AIDS.
