Main content

India’s influencer economy

In a country where millions have access to cheap data and smartphones - influencer boom has been evident for some time now. But even though the demand for fresh content has gone up in recent days, online creators are facing a huge challenge to deliver and make money. Prajakta Koli, one of India’s top influencers talks about the impact of the coronavirus lockdown on her industry.

Release date:

Duration:

3 minutes