18 December 2002
Christmas cheered up for deprived children
Some of the gifts donated to the Toy Appeal at Coventry Premiere Metals
| | Βι¶ΉΤΌΕΔ WM's annual Toy Appeal raised over 140,000 toys in 2002 to give to deprived children in the region.
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| | Βι¶ΉΤΌΕΔ WM teamed up with CV One, Coventry's management and promotions agency for the radio station's annual toy appeal.
ΜύLaunched with Kylie Fever
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Μύ | | One of the volunteers handing out toy appeal gifts
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The toy appeal was launched to coincide with the launch of late night Christmas shopping.
The fun began with Kylie tribute act Kylie Fever, which saw a look-a-like singing classic like Spinning Around, On a Night Like This, Better the Devil You Know and, of course, I Should Be So Lucky.
WM presenter Bob Brolly collected presents donated by shoppers and then gave them to Santa to donate them to children who would not ordinarily receive gifts.
ΜύMaking sure no one is forgotten
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Μύ | | Bob Brolly is collecting toys for the appeal
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It was the 16th year of the Βι¶ΉΤΌΕΔ WM appeal, which this year collected and distributes around 140,000 toys a year for deprived children.
Bob Brolly said, "We need to make sure no one is forgotten this Christmas.
We collected toys for children aged between newborn and sixteen as it's important to get a good range of quality gifts suitable for children of all ages, not just cuddly toys."
ΜύToy Appeal photo gallery
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Follow the link on the left to the Toy Appeal photo gallery on the Βι¶ΉΤΌΕΔ Birmingham website.
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