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Βι¶ΉΤΌΕΔ Music Introducing Mixtape: 03 April 2023

Tom Robinson

Βι¶ΉΤΌΕΔ 6 Music presenter

Hello, it's Tom Robinson back hosting the Βι¶ΉΤΌΕΔ Introducing Mixtape from 6 Music once again.

Many thanks to colleagues Emily Pilbeam from Βι¶ΉΤΌΕΔ Introducing in West Yorkshire, Phoebe I-H from Introducing in Scotland and DJ Roesh from Βι¶ΉΤΌΕΔ Introducing in Manchester for looking after the show over the last three weeks.

This week we have our usual selection of tunes uploaded direct to our network of local Βι¶ΉΤΌΕΔ Introducing shows by UK artists. Plus half a dozen live tracks recorded for our Βι¶ΉΤΌΕΔ Introducing in Manchester showcase which opened the 6 Music Festival at Band On The Wall last month. Featured in this show:

EYESORE & THE JINX, PHOENIX RISE, NAMESBLISS & VAGRANT REAL ESTATE, CHWALAW, BENEFITS, LUCKY IRIS, WINACHI, PECQ, LANGKAMER, DAN WHITEHOUSE, MATT STOCKL and MAYA YENN plus live tracks from ANTONY SZMIEREK, PHOEBE GREEN and AFFLECK'S PALACE.

This is the episode released on Monday 3rd April 2023 and available via Βι¶ΉΤΌΕΔ Sounds for 30 days until Wednesday 3 May 2023. After the show drops you can also download & keep the audio permanently using any podcast app, or direct from our podcast page:

EYESORE & THE JINX - An Ideas Man

PHOENIX RISE - To This Broken System

NAMESBLISS & VAGRANT REAL ESTATE - Biggest Belief (Ft. DeeRiginal)

CHWALAW - Dim Arwyr

BENEFITS - Warhorse

LUCKY IRIS - 23

WINACHI - For You I’d Kill (Ft. NATALIE WILDE)

PECQ - Left Behind

LANGKAMER - Hatchet

DAN WHITEHOUSE - Rouse Ye Women (ft ELIZABETH J. BIRCH)

MATT STOCKL - Phoneblind

MAYA YENN - Sour Grapes

ANTONY SZMIEREK - Rock And a Calm Place [LIVE]
ANTONY SZMIEREK - Dreamscape [LIVE]

PHOEBE GREEN - Just A Game [LIVE]
PHOEBE GREEN - Crying In The Club [LIVE]

AFFLECKS PALACE - Holidays [LIVE]
AFFLECKS PALACE - Dancing Is Not A Crime [LIVE]

PS FOR ARTISTS:

What happens next? Radio airplay is a great affirmation of your work. It's great to be able to mention it on your CV and social media. But radio play won't make as much longterm difference as you may think - it comes, and then it goes. The trouble is that radio can accellerate a career that's already got momentum - but it can't kickstart a career from scratch.

Bulding an audience for your music (and continuing to write great songs) takes time and effort. The good news is that, unlike radio play, it's entirely within your own power to achieve and costs next to nothing. And although this only one man's opinion, you'll find a few suggestions about how to do this this in my closing talk for .

Hiring a radio plugger in the hope of getting more airplay is an expensive gamble - and only worth considering when there's already a buzz about your latest song and a growing audience for your music. But early on in their career, most emerging artists get MUCH better results themselves than by hiring a plugger. For suggestions on how to do your own music promotion see the free advice section at my Fresh On The Net blog ().

Once an artist's career does start building momentumn - with views, plays and comments growing measurably each week - that's when an expertly run radio campaign can be a great way of putting a foot on the accelerator. Once you do choose to go down that route, the next problem is how to find a trustworthy promo company? One possibility might be to copy and keep the weekly playlists published by your target radio stations every week, and look up which small labels are regularly getting featured. Then google those labels, drop them an email, and ask which radio pluggers they use. [NB bigger labels tend to have their own in-house promo teams.]

And however things pan out, don't forget to carry on uploading your new releases to Βι¶ΉΤΌΕΔ Introducing so that we can carry on supporting you as your career unfolds.

AND FINALLY...
We only get enough airtime on this show to feature artists - even our absolute favourites - about four times a year, however much we love their work. So after you've been been on the Mixtape, please wait 12 weeks before sending me your next brilliant track. This leaves us time to help a load of other deserving artists meanwhile.

The best way of getting a tune direct to me is via  using Soundcloud. From 10m on Monday mornings anybody is welcome to send us a track and we keep the inbox open until 200 submissions have arrived - so it's best to get in early. We publish all 200 tunes each week, and a dozen of us then listen to every single track. And be sure to also upload your tune to Βι¶ΉΤΌΕΔ Introducing, to make it eligible for Introducing airplay...

Tom Robinson

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