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Βι¶ΉΤΌΕΔ Introducing Mixtape: 18 September 2017

Tom Robinson

Βι¶ΉΤΌΕΔ 6 Music presenter

and from Βι¶ΉΤΌΕΔ Ulster's legendary new music show  curate this week's , presenting a cross-section of the most exciting new talent currently coming out of Northern Ireland ahead of my  on 6 Music this Saturday 23rd September. In this episode you can hear:

R51, TOUTS, SUSIE BLUE, BRAND NEW FRIEND, AMY MONTGOMERY, CATALAN!, JOSHUA BURNSIDE, HELLO CASANOVA, ROE, GNARKATS, SWIMMING TAPES, THE SEA CLOSE BY, REWS, CIARAN LAVERY, WASPS, MMODE and NEW PAGANS 

How to Listen...
This is the episode broadcast on Monday 18 Sept 2017. You can listen again for 30 days (until Wed 19th October) on , using the on your mobile device, or as a rich playlist on the Βι¶ΉΤΌΕΔ Music app and web pages.

Best of all...
You can receive the show automatically every week as a podcast by subscribing  or direct from the Podcasts app on your mobile device: just search "Tom Robinson Introducing". This podcast is also downloadable direct from .  

All music has been sourced from the Βι¶ΉΤΌΕΔ Introducing Uploader and start times are for the podcast edition of the show...

R51 - Heavy Friends [00:07]

TOUTS - Sold Out [04:29]

SUSIE BLUE - People Like Us [06:08]

BRAND NEW FRIEND - Hate It When You Have To Go [09:46]

AMY MONTGOMERY - Dangerous [12:05]

CATALAN! - Oka [16:37]

JOSHUA BURNSIDE - Hollllllogram [19:13]

HELLO CASANOVA - I Am A Machine [23:25]

ROE - Etc Etc [25:32]

GNARKATS - Something To Say [29:44]

SWIMMING TAPES - Queen’s Parade [32:31]

THE SEA CLOSE BY - Humphrey’s Got A Heat Lamp [37:03]


CIARAN LAVERY - Everything Is Made To Last [44:17]

WASPS - Which Way Did He Go [47:52]

MMODE - Waiting In The Desert [50:50]

NEW PAGANS - Workers Song [54:07]

PS from TR

ARTISTS! Some important words of warning... After being featured by Βι¶ΉΤΌΕΔ Introducing you may receive emails from PR companies with impressive client lists. These emails will say they like your music and want to help you get further radio airplay. Please be aware this does NOT make you unique or special - it simply means they want your money. Large numbers of artists we play receive these emails from companies seeking new customers for their paid services.

Hiring a professional radio promotion team - just because they happen to send you an email - isn't necessarily the best use of your money at this point in your career. In our experience emerging artists often achieve the same results as a plugger - sometimes very much better - by simply contacting radio shows and DJs themselves via social media. For suggestions on how to do your own music promotion see the at my Fresh On The Net blog (freshonthenet.co.uk)

If you do decide to pay a PR firm to do this work for you, there are over a hundred to choose from in the UK. Most of them have impressive-looking client lists - but just because somebody once did promotion on a record by a famous artist doesn't mean they did a great job. Before paying for promotional services of any kind, ALWAYS get an independent endorsement from a couple of their clients before parting with you hard-earned cash. You can find the management, record company or booking agent for most artists using Google.

It's true that further down the line - as your career gathers momentum - you may want to invest serious money in a professional PR campaign. The most effective pluggers charge a lot of money because they're good - these things can't be done on the cheap. But once again - be careful! All effective pluggers charge a lot of money, but not all pluggers who charge a lot of money are effective.

So if you do plan to invest several thousand quid on radio promotion at some point in the future, here's my advice. Do some research and find out which indie labels regularly get their artists played on your favourite radio stations. Then make friendly contact with whoever runs that record company to find out which PR company they would recommend.

Finally, whatever route you choose, don't forget to carry on uploading your new releases to Βι¶ΉΤΌΕΔ Introducing so that we can carry on supporting you as your future career unfolds.

Tom Robinson

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