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Βι¶ΉΤΌΕΔ Music Introducing Mixtape: 08 August 2022

Tom Robinson

Βι¶ΉΤΌΕΔ 6 Music presenter

Hello, it's Tom Robinson with this week's Βι¶ΉΤΌΕΔ Introducing Mixtape - broadcast on Monday 8 August 2022 on Βι¶ΉΤΌΕΔ Radio 6 Music. You can listen again for 30 days after broadcast via this link. It features 60 minutes tunes uploaded to the Βι¶ΉΤΌΕΔ Introducing website by independent artists and handpicked by me, this week featuring:

SAMBAAH17 (feat HARRI GEORGIO), FORESTER, SAM EAGLE, DILETTANTE, OTHER HALF, FRANKIE ARCHER, ORIGIN ONE (feat CHARLIE P), NIEVE ELLA, STONE, KITTY PERRIN, POSTMAN, ONEDA, BIG SPECIAL, DIVORCE, WITH SUN, N.A.V.E, and PALE STRANGER

Why Subscribe?

This mixtape drops every Monday morning across all platforms. It's available as a radio show at 4am on Βι¶ΉΤΌΕΔ Radio 6 Music and then via the normal Βι¶ΉΤΌΕΔ Sounds schedule for the next 30 days. But you can also download the permanently by subscrbing to our podcast: either via Βι¶ΉΤΌΕΔ Sounds podcasts or by searching "Βι¶ΉΤΌΕΔ Introducing Mixtape" on your platform of choice. The show will automatically be waiting on your device every Monday morning.

Why buy?

If you fall in love any of these tunes you can suport independent music by lashing out a pound or two to buy them direct from the artist wherever possible. Times are tough for grassroots musicians everywhere - and bills still have to be paid. Literally every quid you can spare will make a difference.

Playlist

SAMBAAH17 feat HARRI GEORGIO - Cigarette Scars [starts 00:13]

FORESTER - Glove Puppet [starts 03:36]

SAM EAGLE - Turn Me Over [starts 06:58]

DILETTANTE - Mouth Shut [starts 10:31]

OTHER HALF - Marxist Mark [starts 15:18]

FRANKIE ARCHER - Close The Coalhouse Door [starts 17:31]

ORIGIN ONE ft CHARLIE P - Dance Again [starts 19:49]

NIEVE ELLA - Girlfriend [starts 23:54]

STONE - Waste [starts 27:37]

KITTY PERRIN - Nothing Bad About Me [starts 30:36]

POSTMAN - Cannot Describe The Feeling [starts 35:03]

ONEDA - Rollin [starts 38:37]

BIG SPECIAL - This Here Ain't Water [starts 41:37]

DIVORCE - Pretty [starts 46:15]

WITH SUN - Thirteen Weeks [starts 49:36]

NAVE - Connifer [starts 52:45]

PALE STRANGER - Your Friends [starts 56:20]

PS FOR ARTISTS:

What happens next? Radio airplay is a great affirmation of your work. It's great to be able to mention it on your CV and social media. But radio play won't make as much longterm difference as you may think - it comes, and then it goes. The trouble is that radio can accellerate a career that's already got momentum - but it can't kickstart a career from scratch.

Bulding an audience for your music (and continuing to write great songs) takes time and effort. The good news is that, unlike radio play, it's entirely within your own power to achieve and costs next to nothing. And although this only one man's opinion, you'll find a few suggestions about how to do this this in my closing talk for .

Hiring a radio plugger in the hope of getting more airplay is an expensive gamble - and only worth considering when there's already a buzz about your latest song and a growing audience for your music. But early on in their career, most emerging artists get MUCH better results themselves than by hiring a plugger. For suggestions on how to do your own music promotion see the free advice section at my Fresh On The Net blog ().

Once an artist's career does start building momentumn - with views, plays and comments growing measurably each week - that's when an expertly run radio campaign can be a great way of putting a foot on the accelerator. Once you do choose to go down that route, the next problem is how to find a trustworthy promo company? One possibility might be to copy and keep the weekly playlists published by your target radio stations every week, and look up which small labels are regularly getting featured. Then google those labels, drop them an email, and ask which radio pluggers they use. [NB bigger labels tend to have their own in-house promo teams.]

And however things pan out, don't forget to carry on uploading your new releases to Βι¶ΉΤΌΕΔ Introducing so that we can carry on supporting you as your career unfolds.

AND FINALLY...
We only get enough airtime on this show to feature artists - even our absolute favourites - about four times a year, however much we love their work. So after you've been been on the Mixtape, please wait 12 weeks before sending me your next brilliant track. This leaves us time to help a load of other deserving artists meanwhile.

The best way of getting a tune direct to me is via  using Soundcloud. From 10m on Monday mornings anybody is welcome to send us a track and we keep the inbox open until 200 submissions have arrived - so it's best to get in early. We publish all 200 tunes each week, and a dozen of us then listen to every single track. And be sure to also upload your tune to Βι¶ΉΤΌΕΔ Introducing, to make it eligible for Introducing airplay...

Tom Robinson

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