Βι¶ΉΤΌΕΔ Guidance On Social Networking
Post categories: social
| 09:50 UK time, Thursday, 20 March 2008
Last week, the Guardian claiming that the Βι¶ΉΤΌΕΔ was going to restrict staff online networking.
What has actually happened is that we've published two new guidance notes about the use of social networking sites. We discussed these guidance notes at yesterday's internal Βι¶ΉΤΌΕΔ Editorial Policy meeting.
The first deals with how Βι¶ΉΤΌΕΔ programmes can have a presence on social networking sites and explores the issues that need consideration.
The second guidance note explores issues around impartiality when those employed by the Βι¶ΉΤΌΕΔ use social networking sites in a personal capacity.
This draws on existing Βι¶ΉΤΌΕΔ policy on conflicts of interest which aims to ensure that our journalistic integrity is not compromised by the off-air activities of our presenters and editorial staff. For example, staff need to be aware that "British Broadcasting Corporation" may appear after their names when they join political groups on .
Last year, there were some stories on blogs and in about (Pete Clifton wrote a post about this on the Βι¶ΉΤΌΕΔ News Editors Blog), and we've included new guidance about this.
What I hope we've created is something which is common sense. It does not restrict Βι¶ΉΤΌΕΔ staff from conducting legitimate activities on the Internet. But it does raise awareness of how crucial the Βι¶ΉΤΌΕΔ’s reputation for impartiality and objectivity is.
David Jordan is Director, Βι¶ΉΤΌΕΔ Editorial Policy & Standards.
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