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At the EBU, we have just launched a Quality Journalism initiative to help broadcasters adapt to changing demands and learn from the experience of others across the continent. We already have new services like Eurovision Social Newswire which provides newsrooms with upwards of 60 pieces of cleared eyewitness content every day to help ensure public service media remains a trusted source of news and information but we are keen to do more.

I have recently travelled around Europe to research a  on the challenges facing public service news providers and the findings were heartening. Everyone knew that a process of change was under way and everyone seemed committed to rethinking their work to engage those people who feel excluded and to keep public service news relevant for the next generation.

You only need to look across the Atlantic to see why the effort is worthwhile. Europe is lucky to have a strong tradition of public broadcasting and it must continue to be a vital source of reliable information in the tumultuous times which lie ahead. If it takes a little self-examination to ensure that happens, that's all to the good.

Bill Dunlop is President and CEO at Eurovision Americas Inc.

• Bill Dunlop is also the author of the report, “Perfect Storm: the multiple challenges facing public service news and why tackling them is vital for democracy.” Published by the European Broadcasting Union (EBU), it can be read on

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