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Scottish Referendum: Connected Studio Brief

Jon Jacob

Editor, About the Βι¶ΉΤΌΕΔ Blog

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Over on the Βι¶ΉΤΌΕΔ Internet Blog, Βι¶ΉΤΌΕΔ Archive analyst Mo McRoberts involved inΒ Β - the Βι¶ΉΤΌΕΔ's invitation to digital specialists both inside and outside the organisation to develop new ideas for future development - introduces the brief for their latest project, one which focusses on the Scottish Referendum.

In the post he writes:

"Next year’s Referendum on Scottish Independence offers 16 and 17 year olds in Scotland an opportunity to vote for the first time. The Βι¶ΉΤΌΕΔ is committed to helping all audiences understand the issues surrounding the debate on . Given traditional coverage of politics can sometimes be perceived, particularly by younger audiences, as complicated and not relevant to them, we want you to consider new ways of communicating with audiences which empowers them to make an informed choice in the referendum."

Read about the on the Βι¶ΉΤΌΕΔ Internet Blog.Β 

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