Βι¶ΉΤΌΕΔ

Pitching for a 50:50 future

Showcasing students' diverse creativity and work

By embedding the 50:50 process in the way students work today we hope those same future editorial leaders will take these values into their first roles and beyond.
β€” Bob Shennan, Βι¶ΉΤΌΕΔ Group Managing Director

Since 2019, 50:50 has partnered with the education sector to provide hundreds of student journalists and creatives with a mechanism to track representation in their reporting and content. The Universities Network wanted to build on this and 50:50 The Pitch was born. The idea is simple. To give students the experience of competing for work and producing content for a client – the Βι¶ΉΤΌΕΔ's 50:50 The Equality Project.


  • Our Story

    It all started at the heart of the Βι¶ΉΤΌΕΔ's London newsroom
  • 50:50 Festival

    Past results showing that data can effect change
  • New Voices

    More diverse voices in Βι¶ΉΤΌΕΔ content
  • Contact us

    Want to support our efforts to increase representation? Get in touch

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