Βι¶ΉΤΌΕΔ

Research & Development

Abstract

Over the past year, Βι¶ΉΤΌΕΔ R&D has been exploring the concept of individualised and contextualised audio experiences and has sought to understand how providing more personal audio experiences could help the Βι¶ΉΤΌΕΔ to better meet audience needs.

The potential offered by more personally relevant formats, experiences, and presentation styles within audio is vast, but affording each listener with programmes and content that feel as if they have been made specifically for them, is not without its challenges. The open source release of the Adaptive Podcasting code base and the accompanying learnings document marks the culmination of this phase of our work started in 2013.

The Perceptive Radio project was our first tentative step into understanding the world flexible media in the audio space in addition, to understanding how perceptive technologies - critical to the smart devices - might unlock new experiences of value for audiences. Over the years, our knowledge of this area has deepened, technology evolved and through trials and experiments we have refined not only our approach but also our understanding of how sensors and data might be used in this space. We have moved beyond only perceiving the listener’s environment to a place where we can draw upon additional data sources as well as implicit cues to generate experiences that adapt in real time - what we now refer to as adaptive listening experiences.

With the open source release, the community at large can now try to create their own adaptive listening experiences using the Adaptive Podcasting toolset, and we cannot wait to see what you create. The adaptive podcasting code can be accessed and from the Βι¶ΉΤΌΕΔ's open-source project directory.

In the document accompanying this blog post (available on the git repo too) we summarise our experiences working in this area; what adaptive listening experiences are, some of the challenges that adaptive podcasting presents when paired with existing podcast formats and the where most fertile ground for further experimentation and play exists. We hope that the learnings will provide some guidance and inspiration as you set out to create your own adaptive listening experiences as well as unlocking as yet unconsidered creative applications.