Elon Musk's X: The Twitter takeover a year on
We take a look back at the first year of Elon Musk at the helm of one of the worldβs biggest social media companies.
After many months of news headlines about whether Elon Musk was going to buy Twitter, he eventually completed the purchase on 27 October 2022.
Since then, the companyβs been through some big changes; laying off most of its 8000 employees, a rebrand to βXβ, and reinstating some previously banned accounts on the platform.
Mr Musk describes himself a free speech absolutist and says he bought Twitter β now called X - to create a space where βa wide range of beliefs can be debated in a healthy manner.β However, the companyβs faced criticism over lax content moderation, leading to advertisers halting ads on the service. He hopes to boost revenue by making the site a paid-for platform, setting himself some ambitious financial targets.
In this episode, Sam Fenwick speaks to former employees, business owners and journalists to get a picture of what has happened at X since Elon Musk took over.
(Picture: Elon Musk next to a logo for X - formerly known as Twitter. Credit: Anadolu Agency/Getty Images)
Produced by Amber Mehmood and Hannah Mullane
Last on
More episodes
Broadcast
- Fri 27 Oct 2023 07:32GMTΒιΆΉΤΌΕΔ World Service
Podcast
-
Business Daily
The daily drama of money and work from the ΒιΆΉΤΌΕΔ.