How to make it big in India's music industry
How hard is it for musicians to make money outside the Bollywood system?
Bollywood dominates the music business in India. There is a lot of colour, drama, big sets and complex choreography. But a growing number of independent music artistes are now marking their own place, and providing a welcome alternative to the high-end, dress-to-impress film scores.
But can they make money and achieve success? And how can they challenge the bias in India that to be a successful musician, you need to have music titles in Hindi movies?
In this edition of WorklifeIndia, we discuss how to make it big in India’s music industry.
Presenter: Devina Gupta
Contributors: Ankur Tewari, musician; Ananya Birla, singer-songwriter; Vasundhara Mudgil, India head of communications, Spotify
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- Fri 4 Dec 2020 15:32GMTΒι¶ΉΤΌΕΔ World Service South Asia & East Asia only
- Sat 5 Dec 2020 11:32GMTΒι¶ΉΤΌΕΔ World Service South Asia & Europe and the Middle East only
- Sun 6 Dec 2020 10:06GMTΒι¶ΉΤΌΕΔ World Service except East Asia, Europe and the Middle East & South Asia
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WorklifeIndia
Live from Delhi, WorklifeIndia reflects on money, work, family, business and finance.