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Failures, Flops and Flaws
Ruth Alexander visits the Museum of Failure in Sweden to learn the secrets of success.
Thousands of new consumer products are launched every year, and most end in failure.
These flops are rarely discussed, and quickly forgotten.
The Museum of Failure in Sweden is taking a different approach, showcasing some of the world's most flawed products and services.
Ruth Alexander talks to curator Samuel West, and some of the product designers, about what we can learn from commercial mistakes.
Producer: John Murphy
Image: The 1957 Ford Edsel parked outside the Museum of Failure in Helsingborg, Sweden
Credit: Βι¶ΉΤΌΕΔ
Last on
Sun 5 Aug 2018
02:06GMT
Βι¶ΉΤΌΕΔ World Service East and Southern Africa, Americas and the Caribbean & West and Central Africa only
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