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The death of the Christmas song?
The last original song to top the festive charts, that actually mentions Christmas, was released in 1990. Will Chalk speaks to its writer, as well as X Factor winner Shayne Ward.
Do you remember the good old days, when things were cheap, people didn't lock their doors - and Christmas number ones were actually about Christmas?
Trust me, they're further back than you think.
With LadBaby on the cusp of an unprecedented fifth consecutive Christmas number one, with yet another sausage roll-themed charity single, you'd be forgiven for wondering how we got here.
Music journalist Will Chalk has been finding out, with help from the writer of the last Christmas-themed song to top the charts, as well as X Factor winner Shayne Ward.
Image Credit: PA News