Can we be ‘nudged’ to act on climate change?
To avoid the worst effects of climate change, we need to drastically alter our habits. But habits are hard to break. So how we can be nudged, or even shoved, to change?
Drastic change is needed to limit the increase in the global temperature caused by climate change. More than two-thirds of global greenhouse gas emissions come from how we live our lives. But the behaviours that drive these emissions tend to be deeply habitual and hard to shift - the way we heat our homes, what we eat and how we travel to work. And our behavioural good intentions all too often fail to translate into action. So our climate question this week is how we can be nudged, or even shoved, to change?
Guests:
Elisabeth Costa, senior director, Behavioural Insights Team
Erik Thulin, behavioural science lead at the Centre for Behaviour and the Environment at Rare
Professor Martine Visser, behavioural economist at the University of Cape Town
Mo Allie, Â鶹ԼÅÄ reporter in Cape Town
Presented by Graihagh Jackson and Neal Razzell
Produced by Alex Lewis
Researched by Zoe Gelber
Edited by Emma Rippon
And if you’ve got a climate question, then email the team: theclimatequestion@bbc.com
Podcast
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The Climate Question
Why we find it so hard to save our own planet, and how we might change that.
