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11. Jo Malone: Make lemonade

What’s the one thing that makes life better? Joe Wicks talks to perfumer Jo Malone about building a business from scratch, surviving cancer, and having a nose like a sniffer dog!

Joe Wicks wants to know: What’s the one thing that makes life better?

Joe loves finding ways to boost his mental and physical health, so he’s asking some of his inspiring mates about their secret to physical and mental happiness. Whether it’s a high-intensity cycle, a freezing cold shower or a good long dog-walk, every guest will share the one thing that works for them.

Jo Malone built her perfume empire from very humble beginnings: some big plastic tubs, a kitchen table, and a dream. With no money but buckets of self belief, she managed to build a fragrance brand recognisable around the world. Then tragedy hit, in the form of a terrifying diagnosis of terminal cancer. With only months to live, Jo was forced to stand down from the company she loved, and fight for her life.

Many years later, miraculously cancer free and back to her best, Jo started the whole process again. Back at the kitchen table, surrounded by jars and bottles, Jo founded her second fragrance company, Jo Loves. This is the story of a woman who doesn't give up, and believes in the power of dreams to pull you through the darkest of times. Joe and Jo chat entrepreneurship, parenthood, and learning to be grateful for the small things.

Summer holiday’s been postponed and you’re feeling down? Forget about it. This is sunshine in a podcast. Joe Wicks is here for you, and he won’t stop until you’re fit and happy.

Producer: Emily Knight
Editor: Dimitri Houtart
A Â鶹ԼÅÄ Audio Bristol production for Radio 4

Release date:

Available now

42 minutes

Podcast