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Consumers can now access goods and services held on giant digital servers, huge computers that store everything centrally and then pump it down the line when requested. This is made possible by the "digital revolution" – the way sound, images and text can be expressed in bits that can be stored in computers, transmitted at speed of light down fibre optic cable and reconsituted perfectly in homes and offices anywhere. This convergence of computing, cable and telephony technology is changing entertainment industry worldwide.