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New Taste Sensation

Are 'peel and taste strips' the future of consumerism?

Would you be a more adventurous shopper if you could taste a product before you buy it? The programme asks whether 'peel and taste strips' will change the future of consumerism.

Also on the programme: Why are Australian men meeting en masse in their sheds? Plus, how wine tourism is taking off in China.

Release date:

26 minutes

Βι¶ΉΤΌΕΔ World Service Archive

This programme was restored as part of the World Service archive project