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Branding – Buying into a Lifestyle
Has the image replaced the product as advertisers convince us to buy an idealised vision of what we want to be. If we are buying false dreams, whose telling us what those dreams are and why? Guests: Yvonne Iwaniuk, Giles Gibbons and George Monbiot.
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Βι¶ΉΤΌΕΔ World Service Archive
This programme was restored as part of the World Service archive project
