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F1’s Christian Horner, Soho House and The National Trust

David Yelland and Simon Lewis discuss Red Bull's PR strategy, PR and financial short selling and the culture wars pushback led by the communications director at the National Trust.

David Yelland and Simon Lewis discuss how it has hit the fan for two global, glamorous names this week – the first is F1 Red Bull boss Christian Horner, husband of former Spice Girl Geri Halliwell, who finds himself in the news for all the wrong reasons, and the second is the glitzy private members' club Soho House, under attack from the wolves of Wall Street.

They also look at the culture wars pushback led by the communications director at the National Trust, and why bravery is so important in public relations.

Producer: Eve Streeter
Editor: Sarah Teasdale
Executive Producer: William Miller
Researcher: Sophie Smith
Music by Eclectic Sounds
A Raconteur production for Βι¶ΉΤΌΕΔ Radio 4

Available now

29 minutes

Broadcast

  • Wed 14 Feb 2024 21:00

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