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Sports Bras

Greg Foot investigates sports bras on behalf of listener Teresa. Does paying more mean you get more support? Are expensive sports bras the best thing sliced bread? Or marketing BS?

Are expensive sports bras worth the money?

Buying a sports bra can be a baffling experience, not least because of the marketing terminology which is full of buzz-phrases like 'high intensity support', 'specialist materials' and 'racer backs'.

Listener Teresa has seen sports bras ranging in price from just a few pounds to three figures and wants to know if paying more means you get greater support.

Greg speaks to Professor Joanna Wakefield-Scurr, 'The Bra Professor', to take a deep dive into the science and find out more. Can one sports bra suit all sports, like running and yoga? Does the support reduce over time? And when should you wash or replace your sports bra?

If you’ve seen an ad, trend or fad relating to another consumer product and wonder if there’s any evidence to back up a claim, then email us: sliced.bread@bbc.co.uk or you can send a voice note to our WhatsApp number: 07543 306807

Presenter: Greg Foot
Producer: Emma Salkeld

Available now

36 minutes

Last on

Thu 16 Nov 2023 12:32

Broadcast

  • Thu 16 Nov 2023 12:32

Podcast