Episode 9
It is said that the best way to make a small fortune in the wine business is to start with a large one. Evan Davis and guests explore the challenges and pitfalls of the wine trade.
The view from the top of business. Presented by Evan Davis, The Bottom Line cuts through confusion, statistics and spin to present a clearer view of the business world, through discussion with people running leading and emerging companies.
It's said that the best way to make a small fortune in the wine business is to start with a large one. Evan Davis and his guests explore just how profitable selling crushed grapes really is. How do they convince consumers they are offering quality and value?
Joining Evan in the studio are Graham Sumeray, CEO Fine + Rare; Dan Jago, Category Director (Beers, Wines and Spirits) at Tesco's;
Alok Mathur, co-founder & director Soul Tree Wines.
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CONTRIBUTORS
Evan's guests this week are Graham Sumeray, CEO Fine + Rare; Dan Jago, Category Director (Beers, Wines and Spirits) at Tesco’s, and Alok Mathur, co-founder & director Soul Tree Wines.
Credit
Role | Contributor |
---|---|
Presenter | Evan Davis |
Broadcasts
- Sat 23 Mar 2013 04:30GMT
- Sat 23 Mar 2013 20:30GMT
- Sun 24 Mar 2013 01:30GMT
- Sun 24 Mar 2013 05:30GMT
- Sun 24 Mar 2013 20:30GMT
- Mon 25 Mar 2013 01:30GMT