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Episode 6

Episode 6 of 10

Evan Davis talks to Barry Hearn and Max Mosley about the reinvention of the sports industry, and learns how the Indian Premier League turned cricket into a showbiz sensation.

Evan Davis meets three of the sport sector's top business brains and gets them to share their stories of reinvention and the secrets of their industry. Evan hears from the darts, snooker and boxing promoter, Barry Hearn, who is also chairman of Leyton Orient and creator of the televised fishing contest, Fishomania. Former Formula 1 boss Max Mosley gives the inside story on how his sport became a hit in the Far East, and the former managing director of IMG India explains how the Indian Premier League turned cricket into a showbiz sporting sensation.

30 minutes

CONTRIBUTORS

CONTRIBUTORS

Evan's guests this week areΒ darts, snooker and boxing promoter, Barry Hearn, who is also chairman of Leyton Orient and creator of the televised fishing contest, Fishomania;Β Β former Formula 1 boss Max Mosley who gives the inside story on how his sport became a hit in the Far East; and former managing director of IMG India, Tim Wright explains how the Indian Premier League turned cricket into a showbiz sporting sensation.

Credits

Role Contributor
Presenter Evan Davis
Interviewed Guest Barry Hearn
Interviewed Guest Max Mosley

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