Βι¶ΉΤΌΕΔ

The Βι¶ΉΤΌΕΔ is once again set to honour individuals from the world of grassroots sport with the Βι¶ΉΤΌΕΔ Sports Unsung Hero Award 2011.

Across the UK people are invited to nominate someone who has made a difference to their community through sport.

Βι¶ΉΤΌΕΔ Sports Unsung Hero is one of the categories at the Βι¶ΉΤΌΕΔ Sports Personality of the Year Awards, which will be held at MediaCityUK in Salford on 22 December. The Unsung Hero Award recognises and rewards outstanding contribution by individuals at the grassroots level of local sport and is now in its ninth year.

A winner is chosen in each Βι¶ΉΤΌΕΔ English Region and in Scotland, Wales and Northern Ireland. Each winner then gets the chance to join the sporting stars of today at Βι¶ΉΤΌΕΔ Sports Personality of the Year 2011 where the overall Βι¶ΉΤΌΕΔ Sports Unsung Hero winner is announced.

Nominations should be made for people who go the extra mile to change the lives of others through sport and who deserve to be recognised for their selfless work on the part of others.

Nominees should be people who, on a voluntary basis, prepare facilities, roll the pitch, coach the juniors, run local sports leagues or work behind the scenes so that sport can be played and enjoyed by people throughout the UK.

Once the nomination process has been completed, a shortlist of nominees in each area is chosen by a panel made up of Βι¶ΉΤΌΕΔ regional and nations' sports staff, local sporting figures and other independent community figures, with a winner being picked by that judging panel.

Last year's overall winner was Lance Haggith, of, Bedford. Lance, aged 51, impressed the judges with his dedication to basketball coaching, making him the overall winner from the 15 regional winners across the UK.

Lance has been working with children and young people of all abilities, including disabled, vulnerable and disaffected youngsters, to provide support through basketball coaching for the last 30 years

Barbara Slater, Director of Βι¶ΉΤΌΕΔ Sport, says: "The Βι¶ΉΤΌΕΔ is delighted to recognise the important, and often unheralded, work of those whose selfless efforts so often shape the sporting success and enjoyment of so many different individuals and teams.

"The Βι¶ΉΤΌΕΔ Sports Unsung Hero awards are important because they celebrate the commitment, enthusiasm and energy of people up and down the country who give something back to their community through sport."

Nominations for the Βι¶ΉΤΌΕΔ Sports Unsung Hero Award 2011 can be made at using a printable form.

There is also a low-cost phone number people can call to request nomination forms – 0845 308 8000. Calls cost up to 5p/min from most landlines (an additional connection fee may also apply). Calls from mobiles may cost considerably more.

Further details are also available from Βι¶ΉΤΌΕΔ Local Radio stations and Βι¶ΉΤΌΕΔ Regional and National Centres. Nominations can be made from Monday 19 September up until midnight on Sunday 30 October.

Social media is also playing a greater role in this year's Βι¶ΉΤΌΕΔ Sports Unsung Hero campaign. A dedicated has been created and information and updates will also be posted on the Βι¶ΉΤΌΕΔ Sports Personality of the Year Twitter feed: .

Βι¶ΉΤΌΕΔ Sports Personality of the Year 2011 will be broadcast live on Βι¶ΉΤΌΕΔ One and Βι¶ΉΤΌΕΔ One HD on 22 December.

Notes to Editors

Nominations are made via a form obtainable from bbc.co.uk/sportsunsunghero can be requested by calling 0845 308 8000 or picked up from Βι¶ΉΤΌΕΔ Local Radio and Regional TV centres. Calls cost up to 5p/min from most landlines (an additional connection fee may also apply). Calls from mobiles may cost considerably more.

People are asked to detail the number of years a nominee has been involved in the sport or organisation, the amount of time given each week, what they do, and how it has improved people's enjoyment of sport and life.

We also ask what the person's involvement has meant to their local community.

Full terms and conditions are available at bbc.co.uk/sportsunsunghero

SF