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A new look for one of tv's most famous institutions: Basil's Swap Shop opens for business on CΒι¶ΉΤΌΕΔ
Children's favourite Basil Brush will get a whole new generation of
children swapping this January on CΒι¶ΉΤΌΕΔ.
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Basil's Swap Shop will open its
doors to offer children across the UK the chance to swap their stuff and
anything goes, from gadgets and gizmos, to games and gear – everything is
swappable on this show.
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The fox factor
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This revival of classic show Swap Shop is being hosted by the loveable
Basil Brush whose characteristically cheeky wit, charm and irresistible
energy make him the perfect host for Swap Shop. Presenting alongside Basil
will be Barney Harwood, best known for causing mayhem with CΒι¶ΉΤΌΕΔ's Prank
Patrol.
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Interactive swapping
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Viewers will be able to do more than just watch Basil's Swap Shop on TV by
playing along live or online. Basil's Swap Shop catapults the Swap Shop
format into the 21st century, with a mix of interactive and hilarious
comedy entertainment, jokes, sketches, music and games, all reflecting
Basil's own unique character.
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From Boxing Day (26 December 2007) onwards, the Swap Shop window will open online at
bbc.co.uk/cbbc where children will be able to leave the details of their
swap and have the chance to be featured on the show. Other children can
also post their bids and details of what they'd like to offer in exchange.
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Celebrity swapping
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It's not just children who have things to swap. Each week, sports stars,
pop stars, actors and star guests will be visiting the Swap Shop to trade
their goods with children. Every guest that visits Basil's Swap Shop must
have something to swap – so get ready to see some of the nation's favourite
stars trading some interesting items...
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Top ten swaps
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Every week Basil will give a rundown of the top ten swaps chart, which will
be updated throughout the show and will feature live chats with the
children who are trading on-air, while exploring some of the more bizarre,
funny and peculiar transactions taking place.
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Basil's Swap Shop is a studio-based live entertainment show which will
broadcast from January on CΒι¶ΉΤΌΕΔ on Βι¶ΉΤΌΕΔ Two, aiming to get children swapping
some of the great piles of "stuff" cluttering up their homes.
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Notes to Editors
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About CΒι¶ΉΤΌΕΔ
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CΒι¶ΉΤΌΕΔ is the Βι¶ΉΤΌΕΔ's channel for 6-12 year old children, dedicated to
mixed genre programming.
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CΒι¶ΉΤΌΕΔ aims to deliver learning and entertainment through fun and
offers a distinctive schedule of original drama, animation, comedy, news,
factual programming and events coverage.
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Following the re-launch of the channel in September 2007, CΒι¶ΉΤΌΕΔ's reach is now 37%, up from 27% last year. Share is now 10%, up from
7%.
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CΒι¶ΉΤΌΕΔ recently won eight BAFTA awards at the British Academy
Children's Awards including Best Drama, Best Entertainment, Best Animation
and Best Factual.
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About Basil Brush
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Over the past five years Basil Brush has built up a whole new
audience of kids, who have laughed at his antics primarily in The Basil
Brush Show, though they will also have seen him as a regular guest on Blue
Peter and winning the Weakest Link too.
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For the past couple of years Basil has starred in panto, and his
own theatre show continues to play to packed houses across the length and
breadth of Britain.
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About The Foundation Μύ
The Foundation, part of the RDF Media Group, is a leading producer
of children's television based at The Maidstone Studios, Kent and was
established by Vanessa Hill and Ged Allen in 1994.
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The Foundation became part of the RDF Media Group in August 2006.
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The Foundation has an expertise in pre-school, drama, comedy,
factual and family entertainment and has produced content for a variety of
broadcasters.
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Shows include the BAFTA nominated programmes: Ministry Of Mayhem,
Globo Loco, You Can Do Magic and Brilliant Creatures. Other shows include
The Basil Brush Show, Eureka TV, Holly And Stephen's Saturday Showdown,
Let's Roll, Finders Keepers, Tricky TV and Finger Tips (which also won the
Prix Jeunesse), Den Of Doom, and Escape From Scorpion Island.
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HHPR
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