Category: World
Service
Date: 25.04.2005
Printable version
The Βι¶ΉΤΌΕΔ World Service has teamed up with mCel, a leading
mobile phone provider in Mozambique, to launch
m-ligado - the country's first mobile phone Βι¶ΉΤΌΕΔ News
on-demand service.
Μύ
mCel's 760,000 subscribers now have 24-hour access to Βι¶ΉΤΌΕΔ News, in
Portuguese or English, by dialling 0821010200.
Μύ
Joao van Dunen, Head of the Βι¶ΉΤΌΕΔ's Portuguese for Africa Service, said:
"We are delighted to be on the mCel network, as Mozambique is an important
market for us.
Μύ
"We are constantly seeking new and better ways to serve our audience,
and mobile phones are becoming increasingly essential to many people
as a way of keeping up-to-date with global events."
Μύ
Peter Correia, Executive Director of mCel, said: "The Βι¶ΉΤΌΕΔ's credibility
and position of clear global news leadership, along with mCel's market
leadership, will add unparalleled value to our subscribers' experience.
Μύ
"Staying in touch through a credible news media is now virtually
mandatory in a world where reliable information has become a vital decision-making
currency for all walks of life."
Μύ
m-ligado offers Βι¶ΉΤΌΕΔ bulletins in Portuguese, updated twice a day. Βι¶ΉΤΌΕΔ
bulletins in English are updated every hour.
Μύ
The World Service is an international radio and online broadcaster
with 146 million listeners around the world.Μύ
Μύ
In Mozambique it is available on Βι¶ΉΤΌΕΔ FM frequencies: in Maputo 95.5
FM; Beira 88.5 FM; Nampula 88.3 FM; Quelimane 95.3 FM; and in Xai-Xai
on 100.9 FM.
Μύ
Βι¶ΉΤΌΕΔ programmes can also be heard on partner stations
Cidade FM in Maputo and Beira, and on Corridor Radio in Maputo.
Μύ
Note to Editors
Μύ
Βι¶ΉΤΌΕΔ Portuguese brings up-to-date news and information to Lusophone
Africa including Angola, Mozambique, S.TomΓ© and Principe, GuinΓ© Bissau
and Cape Verde.
Μύ
Further information and audio of programmes can be found at bbcparaafrica.com.
Μύ
mCel is the leading mobile phone operator in Mozambique, with around
80% market share. It launched its GSM network in Mozambique in 1997,
and has over half a million subscribers and roaming agreements with
operators in more than 95 countries.
Μύ
World Service broadcasts programmes around the world in 43 languages
and is available on radio and online. It is available globally on short
wave; on FM in 140 capital cities; and selected programmes are carried
on around 2,000 FM and MW radio stations around the world.
Μύ
The World Service websites receive around 280 million page impressions
every month.
