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20.01.04
Croatia
goes wild with Βι¶ΉΤΌΕΔ Worldwide
Βι¶ΉΤΌΕΔ
Worldwide, the commercial consumer arm of the Βι¶ΉΤΌΕΔ, has renewed its
agreement to provide a Βι¶ΉΤΌΕΔ branded wildlife schedule to Croatia's
national broadcaster, HRT.
The
agreement commits Βι¶ΉΤΌΕΔ Worldwide to provide a block of wildlife programming
for one year. A one-hour, weekly slot will be branded on HRT schedules
as Βι¶ΉΤΌΕΔ WILD and will showcase leading Βι¶ΉΤΌΕΔ wildlife productions including
the Born to Be Wild series, Big Cat Diary, Wild Down Under and Spy
in the Herd.
Βι¶ΉΤΌΕΔ
Worldwide Commercial Director, Europe, Middle East, India &
Africa, Anita Davison, said, "Βι¶ΉΤΌΕΔ branded blocks provide networks
with an opportunity to strengthen their relationship with viewers
by introducing a weekly theme into the schedule. Βι¶ΉΤΌΕΔ Worldwide,
with its extensive catalogue, is then able to provide a guaranteed
flow of high quality Βι¶ΉΤΌΕΔ programming to support these themes."
HRT
Head of Programming, Ms Jasna Buric, said, "Βι¶ΉΤΌΕΔ is world-renowned
for its wildlife programming. HRT's spectators highly appreciate
every programme produced by Βι¶ΉΤΌΕΔ."
Βι¶ΉΤΌΕΔ
branded blocks are broadcast on networks throughout Europe, Asia
and Africa. In addition to Βι¶ΉΤΌΕΔ Wild, other available branded slots
include Βι¶ΉΤΌΕΔ Exclusive (documentary), Βι¶ΉΤΌΕΔ Select (drama), Βι¶ΉΤΌΕΔ Playtime
(children) and Βι¶ΉΤΌΕΔ Science.
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