22.05.03
New
Βι¶ΉΤΌΕΔ Good Food Pasta Special to be launched as a one-shot
Βι¶ΉΤΌΕΔ
Magazines is bringing Βι¶ΉΤΌΕΔ Good Food Pasta to the newsstands on the
28th May priced at Β£2.50.
The
new magazine is an extension of Βι¶ΉΤΌΕΔ Good Food magazine and aims
to offer further reader value by the use of pasta as one of the
UK's most versatile food ingredients. Mitzie Wilson is the Editor
and Orlando Murrin, editor of Βι¶ΉΤΌΕΔ Good Food magazine, is the Editor
in Chief.
This
exciting new one-shot is a brand extension for Βι¶ΉΤΌΕΔ Good Food, following
on the success of previous vegetarian and Italian one-shots.
Βι¶ΉΤΌΕΔ
Good Food Pasta contains 100 pages and provides a collection of
100 pasta recipes.The special one-shot title will maintain the style,
tone and quality of Βι¶ΉΤΌΕΔ Good Food magazine and included recipes
from some of the magazine's favourite Italian cooks, including a
masterclass on making pasta from Ursula Ferrigno, pesto recipes
from Valentina Harris and party pasta ideas from Italian UK cook
Carmelita Caruana.
The
one-shot is a godsend to the family cook, providing months of inspiring
recipes that everyone will enjoy.
Says
Publishing Director, Ashley Munday: "The aim of Βι¶ΉΤΌΕΔ Good Food
Pasta is to extend the highly successful Βι¶ΉΤΌΕΔ Good Food magazine
brand and consolidate its position as Britain's best-selling cookery
magazine. Βι¶ΉΤΌΕΔ Magazines' food one-shots have proved to be a real
success and we plan to give our readers more of what they love".
The
pasta special will maintain the style, tone and authority of the
Βι¶ΉΤΌΕΔ Good Food brand.
The
print run for the title is 90,000 and it will be publicised in other
Βι¶ΉΤΌΕΔ magazines including eve and Βι¶ΉΤΌΕΔ Good Food magazine. Cirio is
sponsoring the title by promoting their pasta sauces with display
advertising, advertorials and a competition page.
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