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Βι¶ΉΤΌΕΔ Worldwide Press Releases
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11.04.02
Jayme
Lim appointed manager, Marketing & Licensing, Βι¶ΉΤΌΕΔ Worldwide
Americas
Jayme
Lim has been promoted to manager, Marketing and Licensing, Βι¶ΉΤΌΕΔ Worldwide
Americas (Βι¶ΉΤΌΕΔWA), it was announced by Bill Gaden, senior vice president,
Marketing and Consumer Products.
In
her expanded role, Jayme will be responsible for brand-managing
Βι¶ΉΤΌΕΔWA's cross media properties, working closely with all US partners
on marketing, retail and promotional opportunities. She will also
spearhead targeted licensing programs, identifying and securing
licenses for all Βι¶ΉΤΌΕΔWA's brands.
Jayme
was graduated from SUNY College at Oneonta with a Bachelor of Science
in Dietetics. Before she joined Βι¶ΉΤΌΕΔWA in 1999 with Βι¶ΉΤΌΕΔ Music Magazine,
she worked as an assistant for Grey Advertising and for GQ Magazine
in their sales department.
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