Βι¶ΉΤΌΕΔ

Press Office

Wednesday 24 Sep 2014

Βι¶ΉΤΌΕΔ World News

EMS reveals the Βι¶ΉΤΌΕΔ now reaches 16.3 million affluent Europeans a month, on television, online and mobile

EMS * Europe Summer 2011 has confirmed the Βι¶ΉΤΌΕΔ's television, online and mobile services now reach an unprecedented 16.3 million affluent Europeans each month.

According to EMS Europe, Βι¶ΉΤΌΕΔ.com is the most popular news website in Europe, with 5.9 million affluent adults accessing the website each month ( UK excluded) - more than any other news broadcast website.

Βι¶ΉΤΌΕΔ World News continues to grow its audience with 12.3 million , which equates to 1 in 4, affluent Europeans watching the channel every month. Βι¶ΉΤΌΕΔ World News monthly audiences have continued to grow year-on-year** compared to the channel's leading competitor, which has seen a decline every year since 2009.

Over the last year Βι¶ΉΤΌΕΔ World News has gained viewers in all the major European countries: Germany (+67K), France (+21k), Italy (+82k), Spain (+63k) and Poland (+127k).

Carolyn Gibson , Senior Vice President, Βι¶ΉΤΌΕΔ Advertising, comments "EMS 2011 confirms that an advert placed on Βι¶ΉΤΌΕΔ World News during key day-parts will yield a larger audience than on other international news channels. The latest EMS survey reaffirms our position as a trusted and stimulating multimedia news provider, delivering content that's outstanding news and programming to Europe 's most important decision-makers."

Ends/

* Source: EMS + CEMS Summer 2011 (12 months) Universe/Base, Target Group is all respondents (47,022,000/27,028)

** Source: EMS + CEMS Summer 2011, EMS Select, and EMS Western Europe . Universe = 45.8M , 9.4M and 39.7M. Based on monthly audience ('000). Comparison with EMS + CEMS Summer 2010

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