Following a public consultation, the Βι¶ΉΤΌΕΔ Board has approved the Policy for the distribution of the Βι¶ΉΤΌΕΔ’s UK Public Services.
Effective distribution - essentially how the Βι¶ΉΤΌΕΔ gets its content and services to audiences - is vitally important for the Βι¶ΉΤΌΕΔ and its ongoing ability to inform, educate and entertain.
In February 2018 the Βι¶ΉΤΌΕΔ opened a public consultation seeking feedback on its proposed Distribution Policy. The Policy set out seven conditions to govern the way the Βι¶ΉΤΌΕΔ distributes its services and content on third party distribution platforms:
- Prominence - the placement of Βι¶ΉΤΌΕΔ content and services relative to those of other providers should be in line with audience needs and expectations
- Editorial Control - the Βι¶ΉΤΌΕΔ should retain editorial control of its content and its placement
- Branding & Attribution - users should be able to easily identify which content on a platform is provided by the Βι¶ΉΤΌΕΔ
- Quality - users should be able to enjoy a high quality experience of Βι¶ΉΤΌΕΔ content and services
- Data - the Βι¶ΉΤΌΕΔ should have access to data about the usage of its services
- Free Access - users should incur no incremental cost to access Βι¶ΉΤΌΕΔ content and services
- Value for Money - Βι¶ΉΤΌΕΔ distribution arrangements should maximise cost-effectiveness of distribution to the licence fee payer
The Βι¶ΉΤΌΕΔ received 26 responses to the consultation from a range of organisations including other broadcasters, producers, the device manufacturing sector and audience and accessibility groups. Having considered those responses, the Βι¶ΉΤΌΕΔ has made a number of refinements to the policy. The Βι¶ΉΤΌΕΔ is also publishing guidance on the Βι¶ΉΤΌΕΔ’s processes for dealing with requests for carriage of its content and services.
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We have also published a summary of the comments we received in the consultation, our response to those comments, and the amendments we have made to the Policy as a result which can be found below.
Organisational responses to the consultation, where permission has been given, have also been published below.
Distribution policy consultation conclusions
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The Βι¶ΉΤΌΕΔ’s response to the Distribution Policy consultation
Responses from organisations
Related information
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12 February 2018
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Strategaeth Ddosbarthu'r Βι¶ΉΤΌΕΔ 12 Chwefror 2018